Description
Learners completing this specialization will acquire the skills to launch and sustain a Portfolio Career consisting of a range of musical endeavors. Topics include building a professional network, identifying tools for developing a brand, promoting yourself through a variety of channels, developing strategies to find and book performances, and defining and tracking your goals. This course is the first of two specializations making up the Musician’s Professional Toolbox.
Learners will produce professional materials to help launch and support careers as musicians, including cover letters, resumes, and headshots. Additional assignments allow learners to prepare to network successfully, build and maintain clientele, develop a personal brand and mission statement, and more.